1.) My biggest surprise in the reading was the incorporation of a certain individual to get the consumer to garner an image of something they need, which in turn is not necessarily accurate. The author also mentions the importance of timing and how impacts the market.
2.) I wouldn't say I was entirely confused, but there were parts in the reading that I wish the author would go further into detail for example, the attitudes toward buying decisions.
3.) My questions I would ask the author would be centered around what if the customer does fully meet his or her needs and how he would properly go about changing that. Next I would ask for the author to explain the shallow end/ decisions for a business.
4.) I found myself mostly agreeing with everything the author mention in this reading. I would like to say that I agree with what the author had to say about uniqueness in the market. By having this trait it helps your company gain a somewhat edge with an idea that is not yet overly present in society.
No comments:
Post a Comment